AuthorBound MAP (Market Assessment Program)

AuthorBound™ MAP (Market Assessment Program) is a product and market development program for authors and potential authors. The program helps them analyze their concept, test the market opportunity, and begin concept development.

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The Details

Client: Content Connections / AuthorBound

http://www.authorbound.com

AuthorBound™ MAP is a product and market development program for authors and potential authors. The program helps them analyze their concept, test the market opportunity, and begin concept development.

The identity system was initially developed in Adobe Illustrator and Photoshop. Packaging design for an audio CD, 8.5x11 single-fold flyer, conference poster, and other print materials were developed variously in Illustrator, Photoshop, and InDesign. Website design was implemented in (X)HTML and CSS and is being implemented in Drupal.

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